Srinagar, May 30: Sher-e-Kashmir University of Agricultural Sciences and Technology of Kashmir Monday held a digital marketing boot camp for the student innovators and startups of the university.
The daylong intensive boot camp was held by the university’s IDP Cell under the World Bank-ICAR funded National Agricultural Higher Education Project for the institutional development of SKUAST-K.
More than 50 student innovators and startup imitators of SKUAST-K participated in the workshop, who were trained about various aspects of digital marketing across various online platforms.
The workshop was conducted by renowned entrepreneurship development and digital marketing expert Dr Vikas Rajput. He held hands-on training for the students and made them aware with practical examples about digital marketing using various social media platforms like Facebook, Instagram, Twitter, Google etc.
He guided students with step-by-step procedures for online marketing, ad creation and content writing for successful media campaigns for various products and services.
Dr Divya Rajput, an adjunct faculty at SKUAST-K and a startup and incubation expert working with government institutions and corporate houses across the country also held a session.
OSD to Vice Chancellor, Prof Azmat Alam Khan, who presided over the function, talked about various initiatives for creating a successful innovation and startup ecosystem at the university.
Dr Naveed Hamid Bhat of the IDP conducted the proceedings of the workshop.
Arooj’s 3D art captivates memories
Academically-inclined dentist, Dr Syed Juwahira Arooj, who previously taught at the Imam Hussain Paramedical College in Bemina, creates 3D art to preserve memories.
In the month of September 2021, Moulding Memories was created.
Arooj says, “I started creating art during the Covid shutdown. I had casting material at home and the artist in me wanted to make something out of it. I realised it has potential to be in the market, so I launched this business.”
A 28-year-old from Humhama has learnt this technique online for 4 weeks and has also benefited from some YouTube instructions.
Arooj explains, “I used cast material back when I practised dentistry, and the thought occurred to me: why not save the memories by using this technique?”
Moulding combines techniques, procedures, and as well as skills. Moulding is a manufacturing procedure which involves certain steps.
First, an impression is taken, followed by pouring it with impression plaster, and then casting is done. After creating a cast, it is left for cooling and solidification before the colouring takes place and finally framing finishes the process.
For an impression, customers are required to visit Arooj and make an online payment beforehand. Customers contact using the Instagram handle ‘@mouldingmemorieswithArooj – you create memories we craft them‘ and customers are from across Kashmir. The price range begins at Rs 1999. The clientele is quite strong in this line of work.
It takes at most 3 days to complete the casting. Most materials are imported from places other than Kashmir, like Telangana and Gujrat.
“I get the maximum amount of the materials from outside the state, being a budding 3D artist, I’ve kept charges very basic for now,” says Arooj.
“I want people to know about this 3D artwork, it is not that popular here in Kashmir,” says Arooj.
Moulding allows for the creation of a wide variety of designs, it is connected to sculpting in certain ways and is helpful in producing 3D art of anything that someone wants to keep as a solid memory for loved ones.
“People want to preserve what is dear to them in 3D form, and I help them in doing so,” says Arooj.
According to Arooj, designs can be customised to include anything the customer wants to preserve as a memory, such as a hand casting or foot casting of babies, adults or pets.
“Outside J&K people preserve many memories like a blessing hand (Ashirwaad), but since this concept is new here, people usually prefer newborn handprints to be moulded into a memory,” says Arooj.
The moulding process for 3D art is pretty challenging.
“When creating the entire impression needs to be rebuilt if a cast somehow loses a minor part or is distorted,” adds Arooj.
This 3D artwork has attracted a lot of admirers.
One feedback reads, “Beautifully created hand cast, adored it.”
Don’t stop doing this, keep your hopes high, reads another.
Everyone in the family and friends supports Arooj in taking this unusual move in her career.
According to Arooj, “Moulding Memories” is the first of its kind in the valley.
Arooj urged people to be fearless and take chances.
“In order to know how far one can go, without taking chances one can never know their limits,” says Arooj.
“Taking a risk and being optimistic is what one should have in mind while starting something new,” concludes Arooj.
SKUAST-K opens admissions for national, international students
Srinagar, Sept 19: Sher-e-Kashmir University of Agricultural Sciences and Technology of Kashmir today announced that it will open its campuses for national and international students.
In a jam-packed press conference, Vice Chancellor, SKUAST-K, Prof Nazir Ahmad Ganai, launched the brochure for admission in undergraduate, postgraduate and PhD programmes for national and international students.
“Foreign Nationals, Non-Resident Indians (NRI), Non-Resident Indian Sponsored (NRIs) candidates and candidates from the other States and Union Territories of the country can apply for admission to the UG, Masters and PhD programmes of the SKUAST-K,” Prof Ganai said while addressing the media persons.
He said admission to the various newly introduced short-skill courses is also open for all Indian citizens and foreign national students.
“Kashmir being a crime-free place bestowed with natural beauty and pleasant weather, besides what SKUAST-K has to offer in terms of education, I am sure the university will become a favourite destination for both national and international students,” Prof Ganai said.
The Vice Chancellor said SKUAST-K is the 6th best state agriculture university in the country, has received ‘Band Excellent’ under Atal Innovation Ranking, and was accredited as Grade ‘A’ accredited university by ICAR with incredible research, education and extension credentials. SKUAST-K was the first SAU to implement National Education Policy 2020 and created its place among the top 3 performing universities under National Agricultural Higher Education Project funded by the World Bank.
“As a top ranking university in India, we offer truly international learning ambience and studentship through huge academic infrastructure and state-of-the-art laboratories for high-end research and innovations,” he said.
“We have an innovative team of forward-thinking, nationally and globally connected faculty dedicated to helping the students grow and be able to transform challenges into successes. We are diverse and distinctive in our hospitality, innovative by design and inclusive in approach.”
He said the university offers rigorous academic and relevant research programmes, enabling and engaging for creating leaders that drive the changes with strong competencies and ethics, strategic thinking, collaborative approach and global perspective of issues. Being an innovation-driven university, SKUAST-K has created a strong and conducive ecosystem of innovations for student startups.
Prof Ganai said the main attraction for the national and international students in SKUAST-K is that the university allows them to design what they want to study in the unversity. “We, also provide a flexible platform for students to design their own curriculum for Inter-disciplinary Education (DECIDE to LEED). We help students develop the skills, acquire knowledge, and attain holistic development to empower them to be part of the 4th industrial revolution and enable them to steer knowledge-based technology-driven agri-economy in the world. SKUAST-K is among a few Agricultural Universities in India to have established incubation Centre for Innovation and Entrepreneurship (SKIIE) and Centre for Artificial Intelligence and Machine Learning (AIML),” he said.
The connections university has built with industry partners over time help students develop solution skills and improve their employability with leading industrial and corporate houses, Prof Ganai said.
The vice chancellor thanked the Lt Governor and UT administration for providing all administrative, logistic and policy support to achieve the goals of internationalization of education at the university.
Earlier, Deputy Registrar SKUAST-K Parvez Ahmad Bhat opened the press conference to the media persons and OSD to Vice Chancellor, Prof Azmat Alam Khan, presented the vote of thanks.
Any national and international student interested in admission at SKUAST-K can download the admission brochure and apply online by accessing the university website.
ICAI signs MoU with DSEK for promotion of CA education in Kashmir
Srinagar: Institute of Chartered Accountants of India (ICAI) Friday signed an MoU with the Directorate of School Education, Kashmir (DSEK) for the promotion of CA education in Kashmir.
Committee on Career Counselling of The Institute of Chartered Accountants of India (ICAI) with the support of J&K branch of NIRC of ICAI and the Srinagar Representative Office signed a Memorandum of Understanding with Directorate of School Education, Kashmir (DSEK), Government of Jammu & Kashmir for promoting Commerce Education amongst Government and Government aided Secondary and Higher Secondary school students, a statement issued by the ICAI Srinagar office said.
The objective of this MOU is to establish mutual Co-operation between both the parties, the ICAI said.
“It is held that DSEK will nominate one representative in each school to coordinate with representatives of Committee on Career Counselling of ICAI for awareness campaign and promotion of Commerce Education more particularly CA Education,” said the statement.
Earlier in the afternoon, an outreach meeting was held at The Lalit Grand Palace, Srinagar and the chief guest for the programme was Dr Tasaduk Hussain, Director, School Education, Kashmir. The ICAI was represented by CA. Hans Raj Chugh, Chairman Committee on Career Counselling, CA. Dr Raj Chawla, Central Council Member, CA. Nakul Saraf, Chairman of J&K branch.
The outreach meeting was attended by a number of principals of government schools (Kashmir) to promote the commerce stream and a presentation was also made wherein Chartered Accountant as a profession was highlighted. The meet was also attended by Senior members of the Profession.
CA Vikas Purdhani, Vice Chairman of J&K Branch, CA Vineet Kohli, Secretary J&K Branch, CA. Samriti Kohli, Convener Kashmir CPE Chapter along with a number of Chartered Accountants were also present on the occasion.
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